Marketing

Mastering Google Business Profile: A Step-by-Step Guide to Updating and Editing

Your Google Business Profile (previously known as Google My Business, also known as business map listing) is a free listing on Google that you can build to help your business reach more customers and rank higher than your competitors. However, just how you keep...

Top 5 Must-Dos for Updating Your Business’s Holiday Schedule

As the hot weather approaches, school year are coming to a close and Christmas sales have started; often a detail that businesses often overlook is updating their holiday hours across various platforms. This isn't just a minor administrative task; it's a significant...

The Mobile Era: Optimising Digital Marketing for a Smartphone-First World

In the ever-evolving realm of digital marketing, one undeniable truth has surfaced - we are living in a smartphone-first world. With rapid technological advancement, mobile devices have become an integral part of our daily lives, reshaping the way we interact, absorb...